According to a new study, Cornwall is the most profitable “town” in the UK for holiday rentals.

Taking the number of nights rented on Airbnb,, and Expedia Group from the Office for National Statistics (ONS) from July 1 to September 30 of last year, the research from the Wealth of Geeks website calculated how much each UK town makes in revenue.

Total revenue is calculated by multiplying the number of nights with the nightly cost of a room, a house, or an apartment on Airbnb.

The most recent rental prices per night are taken from Airbnb across 388 UK towns to reveal the median rental price for each region and property type.

According to the data, Cornwall is the most profitable for holiday rentals. The “seaside town” made an average of £40,060,440 for its rentals for the summer of 2023.

With the average nightly price of a room at £84 and the average price of a house at £117 per night and the price of an apartment at £113, Cornwall had a vast 476,910 nights from July to September 2023.

While Cornwall’s population is around 565,968, it received triple the amount of holidaymakers last summer.

According to Wealth of Geeks, Westminster is the second most money-making UK “town”, generating an average of £34,441,270 over the three-month summer of 2023, ahead of Camden in third and Hackney fourth.

Interestingly, there are only two “towns” in the top ten from outside London – Cornwall at #1, and Brighton in sixth place.