Pirate FM owner, Bauer Media, has revealed a shakeup of its senior management structure.
The multimedia conglomerate acquired a number of radio stations last year, including Pirate FM. A handful of bosses from the acquired groups are moving to new positions, while others are leaving the business altogether.
Many of the acquired stations will be rebranding under the Greatest Hits Radio banner. However, along with Lincs FM and Bristol-based Sam FM, Pirate FM will continue to operate as a ‘stand-alone’ station.
As part of the management changes, Pirate MD, Mark Peters, will continue to lead the radio station under the new title of station director.
He said: “I am very excited to officially start my new position as station director for Pirate FM. I’d like to recognise the huge effort the Pirate team has made during these challenging times.
“With the impressive array of talent, support and innovative products offered by Bauer, we will be able to drive our business faster and further than ever before whilst super-serving our loyal audiences and delivering even stronger results for our clients. I’m proud that the Pirate team will be leading the charge into the future of the radio industry.”
Graham Bryce, group MD of Bauer’s Hits Radio Brand Network, added: “We’re delighted that Mark Peters is continuing to lead Pirate FM for us, as he has done for many years.
“His passion and experience of running the business in Cornwall combined with the support of the wider group will no doubt deliver new highs for the station.”