Offshore makes supermarket debut

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Rock-based Sharp’s Brewing Co has announced the national ‘off-trade’ launch of its popular Offshore Pilsner.

From the end of April, Offshore, which previously had only been available in pubs, bars and restaurants, will also be sold in six- and ten-can multipacks in shops and supermarkets across the country.

This anticipated launch comes as Sharp’s celebrates its 10th anniversary.

Marketing controller, James Nicholls, said: “We know Offshore Pilsner has proven a hit with consumers across the country since launching in pubs and bars in 2018, and we’re excited to carry this momentum into the retail space and give drinkers even more access to this ‘discovery’ beer.”