Kelly’s of Cornwall is lending its weight to the Clean Cornwall campaign, by producing 10,000 recycled litterbags.
The brightly branded bags will be available free from petrol stations and roadside stops along the A30 from the Easter period (April 2-5), as well as Clean Cornwall road show events throughout year.
Kelly’s hopes that providing refuse bags will encourage people to take their litter home for disposal instead of littering the countryside.
Paul Harrold, factory manager at Kelly’s of Cornwall, said: “As a Cornish business it’s important for us to contribute to local initiatives. The Clean Cornwall campaign benefits all of us who live and work in Cornwall, as well as those who visit the county to appreciate its amazing landscapes.”
James Staughton, chairman of Clean Cornwall, initiated the campaign three years ago and it has since garnered support from all over the county – both public organisations and private businesses.
He said: “The Clean Cornwall campaign relies on the support of large Cornish businesses to do their bit, so it is great that Kelly’s of Cornwall is once again supporting the initiative. The campaign is growing year on year and we are confident that brands like Kelly’s can help us to retain Cornwall’s position as a beautiful and picturesque county.”