B Corp first for eyewear business

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A Cornish business has become the first eyewear company in the UK to be certified B Corp.

Bird Eyewear has received the status in recognition of its “outstanding commitment to sustainable and ethical business”.

Bird makes design-led eyewear using high quality and sustainable materials, and for every pair sold it distributes solar lights to remote communities in Africa through its Share Your Sun partnership with SolarAid, to replace the standard kerosene lamps that are in most households.

Founder Ed Bird said: “For us, B Corp Certification is a stamp of approval from a trusted source. The demanding application process was an opportunity to re-examine the business we’re creating and hold it up against the gold standards of ethical business.

“We’re delighted to have achieved B-Corp status and will continue to build on this firm foundation as we grow. It’s great to be part of a global movement of companies using business as a force for good.”