The University of Plymouth has launched a virtual support programme to help Cornish businesses in their battle for survival in the face of the Covid-19 pandemic.

Through its European-funded Acceleration Through Innovation 2 (ATI2) programme, the university is hosting a series of sessions via a Virtual Pop-up Centre Facebook group.

Building on the success of physical Pop-up Innovation Centres that previously opened in high streets and industrial estates across the county, the virtual centre takes the services of knowledge exchange, collaboration, community and support to businesses digitally.

Open to all sectors of the Cornish business community, it will highlight the university’s expertise in business support and knowledge exchange as well as making company bosses and entrepreneurs aware of various funding sources currently available.

The live sessions include conversations with partner organisations and will include themed sessions for businesses to benefit from including a finance special on December 11.

AT12 programme manager, Jo Hancock, said: “As highlighted by Simon Reeve in his current BBC series, many small businesses in Cornwall are struggling due to the pandemic and the national lockdowns. However, there is support available which could potentially help them look beyond the current climate and at ways they can adapt for the future. This series of interactive virtual sessions allows us to further understand the restraints of lockdown in Cornwall and how the university’s resources can support the community.”

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