Is it time you embraced virtual reality?


Virtual Reality is now among the latest must-have marketing tools to help businesses thrive in an increasingly competitive market.

With this technology, the seemingly impossible becomes possible with the power of interactivity and virtual locations. It may be an area that many never thought attainable, or useful, for their business, but with the coronavirus crisis opening up the opportunity for people to look at things differently, now could be the time for entrepreneurs and innovators to take a look at this increasingly popular option.

Businesses of all kinds across the UK are therefore invited to experience real worlds and social connections in virtual reality thanks to the wAVE Project programme, funded by the Coastal Communities Fund.

This free session will take place via Zoom on Tuesday May 5 and will demonstrate how businesses can use real-time virtual reality as a tool for meetings, training, developing products, marketing and telling unique stories.

The session is part of a series of cost-free ‘Immersive Tech Introductions’ for businesses of all sizes, types and sectors. These opportunities have been opened up via the Coastal Communities funding gained by the new wAVE project, led by Cornwall and the Isles of Scilly Local Enterprise Partnership (LEP), Cornwall Museums Partnership and Falmouth University.

Leading the session will be Katie Goode, creative director of Cornish games development company Triangular Pixels. She will lead an engaging talk, sharing her expertise on how you can use real-time VR as a business tool, followed by a Q&A session.

She said: “Virtual Reality adds a whole other dimension to all the uses we have with our flat screens. With the power of immersion, businesses can use VR as a tool to increase productivity, brand awareness, grow and to get ahead of the competition.

“I am really looking forward to bringing my experience, insights and knowledge to this online session hosted by the wAVE project – do make sure to sign up!”

Amy Shakespeare, wAVE community project manager at Cornwall Museums Partnership, added: “This is the fifth session of our Immersive Tech Introductions and we’re thrilled to be bringing in a leader in her field, Katie from Triangular Pixels to share her impressive expertise with businesses.”

To sign up to the session, click here.