South west burger restaurant – Hub Box – has chosen Wild Card to build its national brand profile in line with the company’s ambitious expansion plans.
Hub Box has enjoyed strong growth since launching in St Ives in 2003 and last year opened its 11th restaurant, in Cheltenham.
Wild Card’s remit is to make Hub Box a destination dining choice for locals and city visitors alike, whilst paving the way for the company’s expansion into new UK city locations.
Hub Box founder and CEO, Richard Boon, said: “We’re delighted to have Wild Card on board. At this stage in our growth, we needed a PR agency partner than can elevate our current comms strategy from local story-telling to big, bold national news moments which grab the attention of both potential customers and company stakeholders.”
The account will be managed by the Wild Card’s Lifestyle & Leisure Division from its office in Truro, which is also home to Hub Box’s HQ.