A new creative agency has opened for business in Penryn – Zammerchat.
It is the work of business writer Sophie Cowles and graphic designer Mark Jervis, who met while studying for a Masters in Professional Writing at University College Falmouth.
And they believe that when it comes to effective business communication and brand building, it’s not just about what is said, but how it is said.
Jervis explained: “To us, image and layout are just as important as text and tone. We feel that many design and communications agencies limit themselves. They focus on one area – either copy or design – and outsource the other.
“This can confuse the message. It makes far more sense for both elements to be working together right from the start.”