Fluid Branding director, Matt Franks, has been named chairman of the British Promotional Merchandise Association (BPMA).
After three years in the role of vice chair, Franks replaces outgoing chairwoman, Viv Blumfield.
He said: “I’m excited and honoured at accepting the role of chairman. I thank Viv for an amazing contribution and for all her work in advancing the association.”
Director general of the BPMA, Gordon Glenister, added: “Matt brings a wealth of knowledge and experience in the promotional merchandise industry, not least his five years plus serving as a board director.
“I have worked with Matt for a number of years now and I’m very keen to work together to move the association to the next level.”
