An independent holiday cottage agency has launched a new eco campaign to help reduce its carbon impact.

Forever Cornwall’s partnership with community interest company, Field to Forest (FTF), will see trees planted every year, which will offset almost all of its direct and indirect carbon omissions.

The first 600 trees have been planted at Clowance Farm near St Ives Bay, and trees will be planted every year which will ultimately offset all of Forever Cornwall’s carbon impact when they reach maturity. The offsetting scheme is entirely funded by each holiday booked, the cottage owners and from Forever Cornwall itself.

Founder of FTF, Zennor Pascoe, said: “It has been such a pleasure to work with Forever Cornwall and to connect them with a local landowner to create a really special project. It’s incredible to see a Cornish company really raise the bar for responsible tourism, and business, in Cornwall.”

Forever Cornwall MD, Phil Gendall, added: “Climate change is the biggest threat to the planet, our natural environment and Cornwall itself, so we’ve put this at the heart of our business. We’re immensely proud to say that our cottage owners are all coming with us on this exciting and critically important journey.”

Forever Cornwall is an independent cottage agency based in Falmouth and offers owners and guests a “helpful and ethical approach to holiday home letting”. It has plans to become a B Corp within 12 months.