Bucking the holiday trend

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1995

With Cornwall’s holiday season just around the corner, a north Cornwall-based holiday letting agency is reporting a significant change in the country’s booking patterns.

Beach Retreats, a self-catering holiday agency with over 80 properties, is seeing a reverse in the trend for last-minute discounting. Bookings, for even as far ahead as the autumn and winter, are up 70%.

Beach Retreats’ business manager, Andrew Easton, said: “Demand is coming from past guests looking to book again, securing exactly the right holiday for them well in advance.

“It’s a clear demonstration that visitors are coming on holiday to Cornwall and are leaving wanting more.  On the back of the national coverage for the new series of Poldark on the BBC, this is exciting stuff for Cornwall.  It is a premium, in-demand destination.”