VisitCornwall has officially re-launched its website in time for the summer season with a “ground breaking new feature” for a UK holiday destination website.
The new website features a ‘customise your visit’ tool which is said to be the first of its kind for a UK holiday destination website.
By clicking on the ‘customise your visit’ button, visitors can filter content to suit their specific interests and requirements.
Visitors can choose to tell the website whether they are travelling with or without children, the ages of their children, if they have specific access requirements, if they are bringing their dog, what areas of Cornwall they are interested in, and the time of year they want to visit.
VisitCornwall’s digital marketing manager, Lauren Hogan, explained: “Visitcornwall.com is a hugely important website, for Cornwall, and for the tourism industry in Cornwall. It is Cornwall’s shop window to the world, and it is vital that this website is the very best it can be.
“It’s so important for a website to make life easy for the customer as everyone is short on time these days. Helping them find what they are looking for quickly and easily is vital and the new ‘customise your visit’ tool does that.”