Blue Chip holiday boom


Self catering holiday homes specialist Blue Chip Holidays is reporting bookings up by 86% compared to the same time last year.

The company has 800 holiday homes across the south west, Wales and the Isle of Wight, 40% of which are in Cornwall.

Bookings in Newquay, where the company has over 160 properties, have risen 158%, while business is also growing rapidly in St Ives and Looe, with figures up 231% and 161% respectively.

Blue Chip MD Alan Taylor commented: “2010 was our busiest year to date and 2011 looks like it has all the makings of another record-breaker. We’re already seeing a number of our most popular holiday homes, coastal apartments, cottages and lodges booking out for the summer months, and we’re boosting our portfolio of high end self-catering properties to cope with demand.”