Cornish clothing brand Seasalt is opening a new store in Falmouth – Falmouth in the USA.
The new store on Cape Cod, in Falmouth, Massachusetts, will be the brand’s first store in the US with more planned over the next year and beyond.
Located in the heart of Falmouth, MA, the new shop will officially open its doors on Saturday (Sep 14). With 2,500sq ft of retail space, the store on Main Street will be the largest across all locations for Seasalt.
Seasalt Cornwall CEO, Paul Hayes, said: “Falmouth, on the Cape, was an obvious choice for us to start our journey across the Atlantic – we see it as our home from home. There are so many synergies, the shared coastal location and colour palette of the environment, maritime references, pace of life, sustainability values, we feel a real connection already.
“Many of our existing US customers discovered the brand on a visit to the UK so we know that our stores here have resonated with them. We are confident that our reputation for exceptional customer service, the quality and aesthetic of our collection and our commitment to doing the right thing for people and planet will appeal to customers in Falmouth and future US locations.”