FireText invests in development

FireText founders James Huff (l) and Dan Parker

Cornish start-up FireText Communications has further developed its product features since launching in the summer.

Customers can now benefit from email-to-SMS capabilities, as well as integrating SMS into their own websites with a simple developer kit.

FireText director Dan Parker said: “The recent flooding and cold weather is a perfect example that businesses need to keep in touch with your customers. With the addition of these new features, businesses can send messages to their customers in minutes.”

Parker and his co-founder James Huff have won business in and out of the county, supplying a range of customers from independent children’s day nurseries to national veterinary companies.