A new agency has launched in Falmouth, focussing on the production of content and supporting the fast-growing content marketing industry.
Branded ‘Be Content’, the agency says it recognised a gap in the market for “premium content, produced by experienced professionals”.
According to research from the Content Marketing Institute, 93% of marketers are now using content marketing as a marketing tactic.
Director, Mark Shaw, said: “With content quality high on the agenda, it’s important that businesses provide something their audience will actively engage with. Businesses need to target their audience with increasingly useful, innovative and entertaining content in a variety of formats.”
Combined, the three directors, Mark Shaw, Tom Telford, and William Vicary, have over 30 years’ experience working within the digital marketing industry and bring a well of both technical and creative knowledge to Be Content’s service offering.
Vicary and Telford also co-own Falmouth-based digital marketing agency, 3WhiteHats.