Hope Yard PR has been appointed as the media representative for Trelonk Wellbeing, helping to launch this new plant-based brand from the Parnall Group.

Born from a background of innovation in plant research, Trelonk’s scientists have developed a system of essential oil-based wellbeing products to help alleviate some of modern life’s issues associated with pain, the mind, and sleep.

By identifying the active elements in plants and pinpointing these benefits at a molecular level, Trelonk Wellbeing says it selects only the most effective ingredients and extraction methods to create its formulas.

Bella Percy-Hughes, Trelonk’s director of marketing, said: “We are delighted to be working with Hope Yard PR to spread the word far and wide about the Molecular Wellbeing oils that we are growing, analysing, and extracting at Trelonk.

“We believe that precision, plant-based therapies will transform millions of lives with the use of cutting-edge technology. We just need the Hope Yard team to help us tell as many people as possible about them.”

A hub for science and innovation, home to Trelonk Wellbeing is the Trelonk Farm on the Roseland. As well as offering a fresh perspective for the wellbeing and beauty industry with its whole plant therapy, Trelonk also presents a new model for the future of farming, focused on crop cultivation and land preservation, with sustainability at the heart of the brand’s ethos.