Consumer brand agency, Wild Card, has been appointed by Pendennis Shipyard, to work alongside its internal PR team to expand the company’s media reach outside of the superyacht sector.
The appointment of Pendennis complements the agency’s existing travel and leisure portfolio and comes just weeks after securing the brief for luxury hotel in the Isles of Scilly, Hell Bay.
The account will be managed by Wild Card’s ‘Wild West’ office in Truro and will focus on promoting Pendennis’ recent facilities expansion and first-class service, leveraging its international reputation for its skilled workforce and British craftsmanship.
Georgie Upton, divisional director of Wild Card’s Cornwall office, said: “This is a really exciting opportunity for Wild Card and we’re privileged to be working alongside such a prestigious and successful business.
“We’re look forward to taking Pendennis’ reputation to the next level.”