Tickled Pink with GoJute


A Cornish company played its part in an Asda campaign which has raised more than £40 million for cancer charities.


GoJute supplied the bespoke Zandra Rhodes-designed juco bags (a blend of cotton and jute) for the Asda Tickled Pink campaign, which raised money for two of the UK’s leading breast cancer charities – Breast Cancer Campaign and Breast Cancer Care.

Tickled Pink was launched in 1996, with the aim of raising money and awareness of breast cancer.

GoJute director, Gary Warren, said: “We at GoJute have been very proud to be a part of this exciting and successful project and our continued collaboration with Cancer Research and Asda. Look out for the wonderful bags in store nationwide and support this fantastic cause!”