Boardmasters has announced details of a new partnership with leading ocean conservation organisation, Oceana.

From this year and beyond, Oceana, which is based out of Cornwall and London, is now the official environmental partner of the Boardmasters surf and music festival.

The partnership will see the two organisations join forces to raise awareness and take action with a collective goal of protecting the ocean and coastlines.

Boardmasters CEO and founder, Andrew Topham, said: “Boardmasters is proudly a festival which places great value on sustainability. Each year, we strive to become better and do more to preserve and protect our beautiful location and surrounding areas, reducing our environmental impact along the way. We have a long-standing relationship with Hugo Tagholm, so it’s a real pleasure to be able to announce this new and exciting partnership with Oceana which I hope will serve the oceans and the beautiful Cornish coast through positive action and awareness.”

Hugo Tagholm, executive director of Oceana in the UK, added: “We’re delighted that Oceana has been selected as the official environmental partner for Boardmasters festival. I’m thrilled to have this opportunity to platform Oceana’s industry-leading campaigns to protect and restore Planet Ocean at this crucial time for our seas.

“We all depend on a healthy ocean, whether we live in city centres or on the stunning Cornish coastline. The festival fuses art, music, ocean culture, elite surfing, and now global ocean conservation. I’m stoked to see the Boardmasters longstanding commitment to our seas evolve to include Oceana. Thank you.”

Boardmasters takes place from August 7-11.