A Cornish business has been revealed as one of British Business Bank’s 2021 Start Up Loans ambassadors.

Start Up Loans Ambassador for the South West, Sophie Reardon, had visited, built, and worked in climbing facilities all over the world and distilled her favourite parts from each to create the Tide Climbing Centre in Wadebridge.

Her and her partner Sam secured loans of £20k each through delivery partner SWIG to open the centre, which operates entirely on wind power and uses sustainable products and services.

The annual Start Up Loans Ambassadors programme, now in its sixth consecutive year, celebrates exceptional business owners who have followed the ambition of becoming their own boss after receiving support from the Government-backed Start Up Loans programme.

Drawn from communities throughout the UK, the 2021 Start Up Loans ambassadors reflect the broad diversity and ambition of the nation’s small business sector at a grass roots level.

Paul Scully, Small Business Minister, said: “Start Up Loans are a vital pillar in our efforts to level up every part of the country and offer opportunities to hard-working, dynamic people regardless of their background.

“From canned wine to woodwork, bridalwear to camel milk, this year’s Start Up Loans ambassadors reflect the incredible diversity and creativity of entrepreneurship across the UK and will spearhead our mission to make the UK the best place in the world to start and grow a business.”