Artisan tiramisu brand TiramisUGO – which was founded in Cornwall by ‘The Cornish Italian’, Ugo Massabo – has made it to the shelves of one of the capital’s most famous and best-loved food emporiums.

Panzer’s Deli will stock the tiramisu alongside other carefully curated food and drink products from around world, each of which has been chosen on merit by the team of food experts.

Massabo commented: “I am delighted that TiramisUGO has launched in London, and that such an iconic food hall has chosen to showcase our small-batch product. Exciting times lie ahead for the brand – we’ve used these challenging months as a launch pad to great things.”

Massabo began making his tiramisu to a family recipe in 2018, bringing together his Italian heritage and the finest ingredients – including St Ewe Eggs from his Cornish neighbours.

It proved an instant hit at farmers markets and food stores across the Duchy, and Massabo now makes versions with chocolate or rum, plus vegan or gluten free versions.