In this episode Business Cornwall’s Morveth Ward catches up with Florence Bate, a PR aficionado and owner of Florence Bate Communications.

Still in her 20s Floss has already transitioned from agency to freelance after being made redundant at the start of the pandemic. A young business person that must be doing something right, netting more and more clients whilst picking up various accolades along the way, including making Cornwall’s 30 under 30, twice.

I want to find out where the love for PR started, agency life versus freelance. But as well as Floss’s personal journey, I want understand why PR is such an important component of the marketing mix and how it can rocket your business into another dimensions.


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